HARLEY-DAVIDSON ROLLS OUT STELLAR LINE-UP OF MODEL YEAR 2021 MOTORCYCLES IN THE PHILIPPINES

Geared to fuel riders’ passion for adventure and freedom, with prices of refreshed SoftailTM models starting from PHP 1,000,000

Harley-Davidson announces its highly anticipated Model Year 2021 (MY21) line-up of motorcycles, now available in The Philippines. Unveiled at the global virtual launch on 19th January, the latest line-up focuses on more performance, style, technology, and freedom for the soul in 2021, offering riders more choices with enhanced technology at attractive prices starting from as low as PHP 700,000 for the iconic SportsterTM Iron 883TM.

“As part of our constant endeavor of pursuing excellence to meet our customers’ demands, Harley-Davidson’s suite of innovative motorcycles is poised to offer an enhanced riding experience, that is equipped with the latest technology and refreshed features at attainable prices,” … “We are confident that our community of passionate two-wheeled enthusiasts will only continue to grow, and we are committed to make riding accessible and be a part of their journey to discovering freedom.”

Mr. Sajeev Rajasekharan, Managing Director, Harley-Davidson, Asia Emerging Markets & India.

Leading the rumble this year are the gritty Street BobTM 114 and restyled Fat BoyTM 114 cruisers. Combining modern power and technology with authentic American styling to offer a pure riding experience, the new Street BobTM 114 model receives a displacement upgrade with the powerful Milwaukee-EightTM 114 engine, making it the lightest-weight SoftailTM model. With prices starting from PHP 1,100,000, the Street BobTM 114 is a quick-and-nimble ride with power to spare. The legendary Fat BoyTM 114 model is re-styled with brilliant chrome and is available with prices starting from PHP 1,250,000.

The highly anticipated Low RiderTM S and SoftailTM Standard will also make its entry into the market with prices starting from PHP 1,000,000 for the SoftailTM Standard. The Low RiderTM S model is built around a Harley-Davidson® SoftailTM chassis enhanced by premium suspension components tuned for aggressive riding stoked by the unrelenting power of a muscular Milwaukee-EightTM 114 engine, with styling cues inspired by the coastal build scene and Harley heritage. Defined by high bars and horsepower, the cruiser is available with prices starting from PHP 1,200,000.

Harley-Davidson’s most mile-devouring motorcycles, the 2021 touring motorcycle line, includes a trio of hot rod baggers with fresh swagger and new features with prices starting from PHP 1,500,000. With a slammed stance and muscular Milwaukee-EightTM power, the Road KingTM Special, Road GlideTM Special and Street GlideTM Special models combine a commanding street presence with the long-haul capabilities of the Harley-Davidson Touring chassis. Celebrating self-expression, on-trend new styling options have been made available, such as the two-tone paint options, to choose from for Street GlideTM Special and Road GlideTM Special and a range of 2021 Color options for Road KingTM Special models.

Harley-Davidson will also offer three super-premium models created by its Custom Vehicle Operations TM team. Representing the pinnacle of Harley-Davidson style and design and created for the most discerning riders, the 2021 CVOTM models debut all all-new Harley-Davidson® Audio powered by Rockford Fosgate, an advanced audio system, featuring speakers and amplifiers designed specifically for Harley-Davidson® motorcycles. This is accompanied with show-stopping finishes, advanced technology, exclusive components, and attention to detail that borders on obsessive, engineered, and assembled to factory-quality standards and backed by the Harley-Davidson® limited warranty.

Harley-Davidson authorized dealerships across The Philippines will be hosting a MY21 Open house from 20 – 21 March 2021 so customers can view the MY21 motorcycles in person and be one of the first to own these latest models. For customers that are unable to visit the Open House and are hoping to have a first glimpse of the line-up, Harley-Davidson authorized dealerships will be hosting a Virtual Live Show on Saturday, 20 March 2021, at 3 PM on their own Facebook pages.

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Source: Harley-Davidson Cebu Production: J AD Media

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