From Classroom to Showroom: Suzuki and Don Bosco Partner to Create a High-Tech Simulation Facility for the Next Generation of Pros
The future of the Philippine automotive scene is looking bright! Suzuki Philippines recently teamed up with Don Bosco College in Laguna to launch a first-of-its-kind Business Operations Simulation Facility. This isn’t just a classroom; it’s a fully functioning dealership environment where students get hands-on with everything from sales to high-tech diagnostics. It’s all about empowering the next generation of riders and drivers by ensuring the pros behind the scenes are more skilled and customer-ready than ever.
-Diana A | Lifestyle On Wheels
Suzuki Philippines Inaugurates Business Operations Simulation Facility at Don Bosco College in Laguna
Suzuki Philippines inaugurated its Business Operations Simulation Facility on April 16, 2026, at Don Bosco College, Canlubang in Calamba City, Laguna, in partnership with the academic institution. The initiative aims to provide students with practical exposure to dealership operations within an educational setting.
Don Bosco College, Canlubang, recognized for its Salesian educational framework, offers a range of degree programs, including Technical Vocational Education and Training (TVET). Its automotive programs focus on equipping students with applied skills, technical knowledge, and industry relevant competencies.
During the event, Suzuki Philippines President Koichiro Hirao formally presented the authorization to operate the simulation facility to Fr. Jeffrey Mangubat, SDB, reinforcing the shared objective of preparing students for careers in the automotive sector.
The Suzuki Business Operations Simulation Facility is structured to simulate real world dealership environments, integrating key functions across sales, aftersales, and customer engagement. It provides students with end-to-end exposure to automotive operations, from initial customer interaction and service consultation to diagnostics, repair procedures, parts handling, and post service support. Through guided training modules and scenario-based activities, learners are able to apply classroom knowledge in a controlled, industry aligned setting that reflects actual workplace conditions.
By bridging academic instruction with practical application, the facility supports the development of graduates who are not only technically capable but also equipped with problem solving skills, professionalism, and an understanding of customer centric service. This initiative reinforces Suzuki Philippines’ continued commitment to education, workforce development, and its promise of being By Your Side, empowering future professionals every step of the way.
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