Your Next Ride Just Got Better: Nissan Thailand’s Smart Move for Future Cars
Thinking about your next ride? Nissan Thailand is making big moves, consolidating its production lines to bring you even better, more affordable cars right from the heart of Thailand! Imagine, your stylish Almera, eco-friendly Kicks e-POWER, or adventurous Navara/Terra, all benefitting from these upgrades. This smart strategy not only celebrates decades of local manufacturing but also primes Nissan to deliver exciting new models tailored just for us, ensuring your future drives are more thrilling and budget-friendly. Get ready for what’s next on the road!
-Diana Lyn A | Lifestyle On Wheels
Nissan starts the line integration in Thailand
Aimed at enhancing cost competitiveness and preparing future model localization
OFFICIAL RELEASE: Nissan Philippines | PUBLISHER: ADVAI
Bangkok, Thailand – Nissan has officially kickstarted the line integration at its manufacturing plant in Samut Prakan province, Thailand. As part of the project’s important milestones, Nissan held a ceremony at Nissan Motor Thailand Plant Line #1 to celebrate decades of its production excellence and the new beginning of its manufacturing.
Toshihiro Fujiki, President of Nissan Thailand and ASEAN, said, “Nissan continues its commitment to grow its presence in Thailand and ASEAN. One of our strategic actions this year is upgrading our production lines at Nissan Thailand’s plants to be more cost-competitive and ready for future model localization. This key action prepares us to continue delivering exciting Thai-made vehicles for our valued customers in Thailand and other export destinations”.

Nissan’s first manufacturing plant in Thailand was established in 1962. A few years later, Nissan Motor Thailand Plant Line #1 located at today’s premises at Samut Prakan province was established in 1975. Nissan Motor Thailand Plant Line #1 has been in operation for 50 years, producing a total of more than 2.5 million vehicles for both Thailand’s domestic market and overseas markets.
The line integration project is expected to be complete in Q2 2025. Production of current models sold in Thailand, such as Almera, Kicks e-POWER, Navara and Terra, and also some future models, will be at the new integrated line of Nissan Motor Thailand Plant.

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