ESE Auto Moto is preparing Central and Eastern Visayas (Regions 7 and 8) for safer everyday travels with the durable Gumande Tires.
Alex A – Lifestyle On Wheels
As part of our road trip along the open road, the Lakbay Gumande Visayas Rollout Tacloban Caravan, we parked right beside the team in regional motoring – ESE Auto Moto. If you own a two-wheeler or manage a fleet in Region 8 (Eastern Visayas) or Region 7 (Central Visayas), chances are you’ve seen their services on the road. Started in 1992 as a small parts counter in Ormoc, ESE Auto Parts Enterprises Inc. has grown to become a major player in the motoring industry. Their branch in Tacloban is now a major stop for daily commuters, long-distance riders, and local transport operators who need parts that can withstand the demands of the local roads.

Via its distribution arm, ESE United Parts, the company supplies more than 8 provinces and 167 municipalities—serving a network of over 550 retail shops and more than 100 commercial clients. Adding Gumande Tires is consistent with this arrangement. With these tough kapit-matibay tires in local garages, ESE allows delivery riders and daily commuters to just go to their nearest shop and get good grip without having to pay inflated prices. But it’s more than just the logistics of their inventory that makes ESE one to watch for. Thanks to their partnership with DOLE’s JobStart Philippines program, they regularly bring in young locals for hands-on training in the shop, technical development, and career guidance. They are not simply selling rubber to keep the wheels turning; they are helping to build a sustainable culture that supports the community behind the handlebars.

Congratulations to ESE Auto Moto, ESE Auto Parts Enterprises Inc., and ESE United Parts for the Grip, Grind, and Growth with Gumande Tires. Keep enjoying your Lifestyle On Wheels!
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