Level Up Your Business: BJ Mercantile & THACO Bring New, Practical Vehicles to Empower Filipino Entrepreneurs!
For our thriving Filipino entrepreneurs and dreamers, here’s some exciting news! BJ Mercantile Inc. is supercharging their vehicle lineup by partnering with THACO, a huge automotive brand from Vietnam. This means more fantastic options for businesses, from efficient delivery trucks to reliable buses, all designed to thrive on our local roads. It’s about empowering your ventures with practical, fuel-efficient, and competitively priced solutions, helping you move your business forward and contribute to a more dynamic Philippine economy. Get ready for new possibilities on the road!
-Diana Lyn A | Lifestyle On Wheels
BJ Mercantile expands portfolio through strategic partnership with THACO
OFFICIAL RELEASE: BJ Mercantile Inc. | PUBLISHER: ADVAI
BJ Mercantile Inc. (BJM), one of the country’s leading conglomerates, has significantly expanded its automotive portfolio through its partnership with Vietnamese automotive powerhouse THACO. Under the Memorandum of Understanding (MOU), BJM will become the official sales, service, and parts distributor of THACO trucks and buses in the Philippines.
From its modest beginnings in 1974 as an importer of used engines and trucks, BJM has grown into a dynamic group with interests spanning automotive, logistics, real estate, petroleum, cold storage, and marine transport. This new development enables BJM to continue to expand its presence in the commercial vehicle space by offering more choices to its loyal customers. Over the years, it has built a reputation for excellent after-sales service, technical expertise, and strong relationships.
“We are honoured to partner with THACO and are excited to offer their high-quality trucks and buses to the Philippine market,” said Leilani Lim Tan, Vice President of BJM. “This collaboration aligns with our commitment to provide innovative, cost-effective, and reliable transport solutions to support the growth of Filipino businesses.”
Founded in 1997, THACO is a dominant player in Vietnam’s automotive industry and one of Southeast Asia’s largest auto manufacturers. Its state-of-the-art Chu Lai Truong Hai Industrial Complex is among the most advanced automotive manufacturing hubs in the region, capable of producing a wide range of vehicles from light-duty trucks to full-sized buses and passenger cars.
THACO’s lineup of trucks and buses, built using durable and efficient Chinese chassis platforms, are known for their practicality, fuel efficiency, and competitive pricing which is a perfect match for the Philippines’ growing logistics, construction, and transport sectors. With over two decades of automotive engineering and manufacturing experience, THACO’s vehicles are designed for tropical climates and heavy-duty use making them ideal for local roads.
The THACO deal adds another strong brand to BJM’s growing automotive portfolio that includes Scania, Ashok-Leyland, Fuso and Hongqi.
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