Moto Morini is Growing!

Moto Morini is now ranked 5th in the sum of the naked/enduro/tourism segments within the 400-800cc engine capacity range.

Moto Morini, Italy – The historic Italian motorcycle manufacturer, is growing. In the first half of 2023, the company registered 2,001 motorcycles in Italy, up from 1,357 in the same period last year. This growth has led Moto Morini to rank high in the ranking of best-selling motorcycles. The X-CAPE 650 is the company’s best-selling model, with 1,519 registrations. This has helped Moto Morini to rank 5th in the sum of the naked/enduro/tourism segments within the 400-800cc engine capacity range.

THE NUMBER TELLS IT

Moto Morini’s growth is due to a number of factors. First, the company has relaunched itself on the Italian market since 2018 with a renewed offer, in terms of models and price ranges. This has made Moto Morini more accessible to a wider range of riders. Second, the company has strengthened its presence in Europe and overseas. This has helped to increase Moto Morini’s brand awareness and reach new customers.

Finally, Moto Morini has a constant commitment to excellence, innovation, and quality. This has resulted in the development of motorcycles that meet the needs of riders with ever-changing requirements. For example, the SEIEMMEZZO family of motorcycles was launched in 2022 to meet the demand for mid-engined naked and scrambled.

Moto Morini is looking to the future with confidence. The company is committed to consolidating its name as a reference for the motorcycle market and for its community. To achieve this, Moto Morini will continue to invest in innovation and quality, and it will participate in various events in Italy and Europe to showcase its products. Through its network and the continuous development of quality products, Moto Morini aims to satisfy the needs of motorcyclists from all over the world, offering them a unique and unforgettable riding experience.

The growth of Moto Morini is a positive sign for the motorcycle industry. The company’s success demonstrates that there is a demand for high-quality, Italian-made motorcycles. Moto Morini’s commitment to innovation and quality is sure to keep the company growing in the years to come.

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