The success of Gilas Pilipinas at the 19th Asian Games can be attributed to a number of factors, including the team’s hard work and dedication, the coaching staff’s expertise, and the support of the Filipino people. However, it is also important to acknowledge the role that Yamaha Motor Philippines played in the team’s victory. Yamaha’s “Play your Tough” campaign helped to boost the team’s morale and inspired them to give their all on the court. Read the full story.
TOUGHEST IN ASIA: YAMAHA CELEBRATES THE GOLDEN RETURN OFGILAS PILIPINAS
Yamaha Motor Philippines shared in the ecstasy felt by the basketball-crazed nation as Gilas Pilipinas won the gold medal in the 19th Asian Games. It was the first time since 1962 that the Philippines was crowned as the best in the region. As the official lifestyle motorcycle of Gilas Pilipinas, this celebration has been long planned even before their stint for the FIBA World Cup. But with so much at stake for both tournaments it was opted that the celebration of their partnership would be after the
games. And it was definitely worth the wait.








‘Play your Tough’ Campaign
The event was not just a formality of the partnership but a testament to Yamaha’s ‘Play your Tough’ Campaign which centered on pushing through obstacles no matter what they are. Recognizing the gargantuan challenge that was presented before Gilas Pilipinas as hosts of the FIBA World Cup and battling in the Asian Games immediately after; they knew that this team would embody everything they stood for. That is why they were behind the team since the FIBA qualifying rounds. They also toured the country to reach more people and inspire them to also ‘Play your Tough’. They even brought along former Gilas Pilipinas players to drive home their message.





Intimate Program for the Champions
The Park Inn by Radisson was the venue for the celebration as Yamaha welcomed the champions for an intimate program which was live-streamed on their official Facebook Page. In attendance were CJ Perez, Calvin Oftana, Chris Newsome, and Asst. Coach Richard Del Rosario.







Special Memorabilia from Gilas Pilipinas
As a sign of their strong relationship, Gilas Pilipinas gifted Yamaha Motor Philippines special memorabilia of a framed jersey with signatures of the gold medal roster. After ending the year on a high note with a victorious Asian Games campaign, there is undoubtedly more in store for Gilas Pilipinas and their official lifestyle motorcycle, Yamaha Motor Philippines.


Stay updated by following Yamaha on socials:
Website: https://www.yamaha-motor.com.ph/index.html
FB Page: https://www.facebook.com/ph.yamaha
YT Channel: https://www.youtube.com/user/yamahamotorphils
IG: https://www.instagram.com/yamahaphilippines/?hl=en
TikTok: https://www.tiktok.com/@yamahamotorph
Twitter: https://twitter.com/YamahaMotorPH
Overall, the success of Gilas Pilipinas and its partnership with Yamaha Motor Philippines highlights the team’s toughness and determination, and how they have inspired people to “Play your Tough.”


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