Ducati’s Record Motorcycle Deliveries in First Half of 2023: Wide Range of Models and Commitment to Customer Satisfaction Drive Sales
Ducati has reported record motorcycle deliveries in the first half of 2023, with 34,976 units shipped worldwide. This represents a 5% increase over the same period in 2022.
The company’s VP of Global Sales and Aftersales, Francesco Milicia, said that the results were “Ducati’s best ever in terms of deliveries.” He attributed the growth to the company’s “wider than ever” product range and the “continuous trust” of its customers.
Italy was the leading market for Ducati in the first half of the year, with 6,639 motorcycles delivered. The United States was in second place, with 4,505 units, and Germany was in third place, with 4,217 units.
The Multistrada V4 was the most popular motorcycle in Ducati’s range, with 6,382 units delivered. The Monster was in second place, with 4,299 units, and the Scrambler Ducati 800 family was in third place, with 3,581 units.
For 2024, Ducati has already unveiled five new color schemes for its motorcycles. The SuperSport 950 S is now available in the Stripe Livery, which features white, gray, and red accents. The Monster is now available in the Iceberg White color. The Hypermotard 950 RVE is now available in the Graffiti Livery Evo, which is inspired by street art.
The Panigale V2 is now available in the Black on Black Livery. And the Multistrada V2 S is now available in the Thrilling Black & Street Grey color scheme.
Ducati’s strong performance in the first half of 2023 is a sign of the company’s continued growth. The company’s wide range of motorcycles and its commitment to customer satisfaction will likely continue to drive sales in the coming years.
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