BAJAJ MARKS A POWERHOUSE BRAND IN THE PHILIPPINES

OFFICIAL PRESS RELEASE:

Future in Motion: A Modern Celebration of Bajaj Branding in the Philippines, Now Powered by Trimotors

February 26, 2026 – Filinvest Tent, Alabang

Five new models at Filinvest Tent, Alabang, dubbed Future in Motion, a celebration mounted by Trimotors in partnership with Bajaj, staged a high-impact brand unveiling—formally establishing Bajaj’s independent presence in the country.

While Bajaj has previously operated in the Philippines through a strategic partnership with Kawasaki Motors Philippines Corporation for more than a decade, February 26 marks a defining moment:

Bajaj now enters the market under its own brand platform — fully driven by its global identity and engineering authority.

This new chapter is made possible and powered by TriMotors Technology Corporation, the official distributor tasked with accelerating Bajaj’s expansion nationwide.

From Collaboration to Command

Bajaj’s earlier collaboration with Kawasaki established brand familiarity among Filipino riders. But this evolution goes further.

This is no longer a shared badge.
This is Bajaj asserting its own name, its own DNA, its own direction.

With a presence in over 100 countries, Bajaj arrives not as a challenger experimenting in the market, but as a proven global manufacturer establishing operational command.

Backed by 3S Power: Sales, Service, Spare Parts

Under TriMotors Technology Corporation, Bajaj’s Philippine expansion is structured, aggressive, and infrastructure-backed.

TriMotors operates under a comprehensive 3S model — Sales, Service, and Spare Parts — designed to eliminate the two biggest concerns of performance riders:

Availability and reliability.

Key commitments include:

  • Expansion of strategically located 3S facilities
  • Strong spare parts pipeline and nationwide distribution
  • Trained technical service teams
  • Scalable dealer network growth

This ensures that Bajaj ownership is not just exciting — it is secure. For performance-oriented riders, after-sales support is not optional. It is critical. And Bajaj, through TriMotors, is making that non-negotiable.

 Five Machines. One Statement.

The launch was anchored by the unveiling of five machines that demonstrate Bajaj’s segment dominance strategy:

  • Bajaj Pulsar N125Hop on the Thrill
  • Bajaj Pulsar N160Power. Precision. Control.
  • Bajaj Pulsar RS200Leave Your Mark
  • Bajaj Pulsar NS400ZDefinitely Daring
  • Bajaj Dominar 400Reimagine Your Ride

From urban aggression to sport performance and long-distance muscle touring, the lineup showcases Bajaj’s engineering philosophy:

Power. Precision. Presence.

No fillers. No placeholders. Just category-focused machines engineered to compete.

Built to Compete. Structured to Scale.

Bajaj Three Wheels under Trimotors footprint already includes:

  • Over 1,900 authorized dealer and service touchpoints
  • 720 partner cities and municipalities
  • More than 80,000 Ka-Bajaj riders nationwide

Now, with TriMotors at the helm of distribution, the brand moves from presence to expansion mode.

The strategy is clear:

Not to participate.
But to take the lead.

 The Future Isn’t Coming. It’s Already Here.

“Future in Motion” was not just a launch theme — it was a declaration.

One truth became undeniable.
Bajaj is no longer under any brand’s shadow.
It is establishing authority.

Five machines. One vision.
The future is already in motion.


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